Relay is a business operating system for service companies. Every inbound call turns into a booked job, a qualified lead, or a tracked opportunity — automatically. No voicemail. No missed weekends. No chaos.
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client-06.svgThe phone rings. Relay captures the lead, qualifies the job, quotes off your catalog, and books the work — while you're on the roof, driving the van, or asleep. Every call turns into revenue, a qualified lead, or a tracked opportunity. Nothing gets lost.
Every ring, every hour. Relay picks up, greets the caller as your business, and starts building the lead record — contact, scope, urgency, all logged.
Real leads get a real price on the call — pulled live from your Square catalog or pricing rules. Tire-kickers get filtered. Your calendar only sees the jobs worth doing.
The job lands on your calendar. The customer gets an SMS with a live status page. Everything flows into the dashboard — one place to watch revenue move.
Moving calls come at the worst times. A couple finishing a late Sunday dinner, realizing they need a mover for Wednesday. A landlord at 11pm trying to lock in a same-day TV mount before a tenant moves in.
Before Relay, those calls went to voicemail and stayed there until Tuesday — by which point the caller was already on the phone with a competitor. Now, every ring turns into something. Relay captures the lead, qualifies the scope, quotes off the Square catalog, books the slot, and sends the caller a live status page. All before the voicemail would've been returned.
avatar.jpgThe same engine — capture, qualify, quote, book, track — drops into the next mover with a new catalog and a new calendar. The system is reusable; the revenue is not.
Tire shops don't need appointment-booking the way a mover does — they need instant answers. "Do you have my size?" "How much mounted?" "Can I come now?" Every unanswered call is a set of four tires walking to the next shop on Google.
During the lunch rush, with two phones ringing and a line at the counter, every missed call used to be dropped revenue. Now the calls get captured, qualified, and converted — the set is on hold with a name on it before the customer leaves the driveway.
avatar.jpgRelay hits the TireWeb API mid-call, confirms the size is in stock, quotes mounted pricing off the live catalog, holds the set, and texts the customer the address. The ticket is waiting when they walk in. Shopify POS closes it out the way it always did.
The engine is the same — capture, qualify, quote, book, track. The catalog, scripts, and booking logic get configured for how your trade actually runs. If your business runs on phone calls, Relay fits.
Scope by room, quote by distance, photo uploads for firm pricing.
Inventory-aware call handling, hold tickets, mounted-price quotes.
Triage emergency vs. scheduled. Route to the tech on call.
Recurring vs. one-time, square-footage quotes, route assignments.
Job-type routing, photo intake, service-call minimums.
Seasonal packages, property-size estimates, route-based scheduling.
Pre-wire scoping, builder calls, consult booking for integrators.
Panel upgrades, service-call sorting, license-visible answers.
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Voice AI is the front door. Relay is the system behind it — five engines that turn a ring into revenue, then route it, track it, and close it out. Everything a service business needs between "phone rang" and "job closed."
Every ring, every hour. Contact, scope, urgency — all logged the moment the call connects.
Real buyers get the full experience. Tire-kickers get filtered. Your calendar only sees the jobs worth doing.
Real prices in real time — pulled live from your Square catalog or custom pricing rules. No ballparks unless you want them.
Calendly, Google Calendar, or your own system. Buffer times, crew assignments, double-booking protection — handled.
SMS confirmations, live status pages, photo uploads, payment links. The customer stays in the loop without you lifting a finger.
Take a card on the call, send a Square invoice after, or charge on completion. Your rules, your accounts.
Square, Calendly, Shopify POS, TireWeb, QuickBooks, Zapier. If it has an API, it connects to the system.
Every call, lead, quote, appointment, and invoice — one place. Revenue moves through a single view you can actually track.
Your number, your calendar, your data, your brand. Cloudflare-hosted. No third-party lock-in.
The system runs on the tools your shop already uses. Calendars for booking. POS for inventory and payments. SMS for customer comms. Automation platforms to wire everything else together — no rip-and-replace.
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custom-api.svgVoicemail loses the lead. A receptionist costs $3,800/mo, books the appointment, and goes home at 5. Relay is revenue infrastructure — the only option that treats the phone as a system, not a seat to fill.
One-time setup, then month to month. No contracts. Cancel anytime. Every plan is a system that turns inbound calls into booked revenue — not an answering service.
If something's missing, drop a line to [email protected] and we'll get back same day.
Playbooks, teardowns, and real numbers from the service businesses running Relay. Short posts, honest metrics, no fluff — written by people who actually answer phones for a living.
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One voicemail on a Sunday night is a $680 moving job walking to your competitor. Here's how to put a real number on every dropped opportunity at your shop.
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Inside the TireWeb API integration powering Amigos Tires — real-time stock checks, mounted pricing, and hold tickets, all from a phone call.
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The full onboarding path — number routing, catalog seeding, system training, and the test-call checklist every operator should run before going live.
Revenue, a qualified lead, or a tracked opportunity. Nothing gets lost. Nothing gets missed. Built by operators, not software companies.
